Entrepreneur - A Mystical Being
Entrepreneur - A Mystical Being Entrepreneur is a big word; I mean literally a big word with 12 letters! The mystical aura of this word begins right with its pronunciation. I still struggle with it. But does it really matter? With all my limited experiences and understanding I have come to believe that being an entrepreneur is not just a role one plays or a job one does, rather it is a way of life, a state of being. A simple google search would tell us about the key skills required to be a successful entrepreneur. Skills like, Business Management, Communication, Strategic Thinking, Creativity, Go-Getter Attitude, Hustler (Jugaadu), etc. Most of this is true, but the underlying essence of way of life is much more subtle and integrated with every aspect of being. Simply learning the management tools and implementing the right analytical strategic approach integrating varied business functions by driving people towards common goal, although sounds like a good plan, often does not deliver